ROC Nation’s Fierce and Formidable Des Perez

With revenues of $17.2 billion in 2016 alone, executive positions in the world of global entertainment are not for the faint of heart. But entrepreneur, talent manager, and producer Desiree Perez handle her responsibilities with style, grace and unmatched ferocity. Her confident, hard-charging personality has helped her climb the male-dominated executive ranks and take her current seat as Chief Operating Officer of Roc Nation. From this position, she has brokered some of the biggest deals the industry has ever seen. She is credited with orchestrating Rihanna’s $25 million Samsung deal, and a $150 million deal with Live Nation. Read More News.

As a part of the Hova Circle of Influence and a well-respected negotiator, Des Perez has been a significant part of the entertainment industry for over 22 years. The Samsung deal she negotiated to support Rihanna’s Anti tour ensured the superstar a firm hold on her status as an A-list performer and earned Perez an influential spot her circle. She has been by Jay-Z’s side throughout his career, helping him cultivate his music career and explore his business interests. Thanks in part to her support and guidance, he has expanded the Roc Nation world of talent management services to include professional athletes through ROC Nation Sports. Desiree at Facebook.

Roc Nation was established in 2008 and is considered one of the most important and influential entertainment companies in the world. Des Perez and her associates have worked tirelessly behind the scenes to develop the names and faces of those we associate with the entertainment industry. Her hard work and dedication weave the fabric of magic and glamour on which the industry so heavily relies. for more.